Effective 10/29/2004.

Case Studies are an effective means of promoting your product or service to subscribers of Pharma Marketing News and visitors to the Pharma Marketing Network Web site -- your potential clients!

For more information:

• What is a Case Study?
• How Does Pharma Marketing Network Help Me Promote My Product or Service Through Case Studies?
• How Much Does it Cost and Who Do I Contact for More Information?

Every case study starts by framing the problem to be solved, then describes how the product or service solved that problem, and details the beneficial, measurable results (e.g., better ROI, higher compliance, faster turnaround, etc.). See case studies currently available in our "Case Study InfoBase." for a better idea of what we mean.

You can't argue with success!
A case study is an effective way to demonstrate to a potential client that your product or service has fulfilled a specific need or solved a specific problem that the client may be faced with.

Our Case Study Promotional Plan works on a 6-month or 1-year subscription plan as described below:

1. Newsletter Page Dedicated to Your Case Study: An entire page of the Pharma Marketing News newsletter (pdf format) is devoted to your Case Study. We attempt to place the case study after a relevant editorial story so that it serves to illustrate the story. In any case, the Case Study is an educational component of the newsletter rather than a "hard-sell" advertisement. This gives Case studies credibility with our readers.

2. Inclusion in Case Study InfoBase: Your case study is listed in the Case Study InfoBase Page on the Pharma Marketing Network web site with a link to a separate Web page and pdf file dedicated to your Case Study. The Case Study is available to all site visitors for a period of 6 months or 1 year, depending on your subscription option.

3. Links to Your Case Study from Relevant Article Summaries: Every Pharma Marketing News article is archived on the Web site in summary format (see Reprints of Past Articles). No matter what your product or service, there is likely to be one or more relevant Pharma Marketing News articles that your Case Study can be associated with. In the summaries of these articles, we provide a short description of your Case Study and a link to the full Case Study page on the Web site.

4. Editorial Assistance: We provide a case study template you can use and, for an additional fee, we can help you edit press releases and product information sheets to fit our case study format.

The Pharma Marketing Network Case Study Promotion Plan is the BEST DEAL in B2B eMarketing! The cost per view is about $0.10 or less!

Request the Rate Card for current fees.

For more information, please contact: