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PM-THREAD 0703-2
INITIAL MESSAGE
I have an MBA in marketing. I have business experience in a pharm related
research area. I also have 3 years experience teaching science in public
middle school. My dream was always to work in the pharm industry. However
the time my other jobs afforded me to raise my family was just to
comfortable. Now with the kids in their teens, I would like to pursue my
dream.
I see my options as:
If anyone has experience in one or more of these areas, please email me at
your convenience. I would really appreciate being able to make an
informed intelligent decision.
Thank You!
Abby P
I can only offer advice in my own area of expertise...Sales. I have been
in sales for 10 years now in various fields. I'm sure there is a
tremendous amount of industry experience needed for all of those areas,
but sales is a completely different animal. Although tenacity, product
knowledge, work ethic, and communication skills will help to ensure
somewhat of a success, the main undefinable ingredient cannot be learned.
Sales is an art, a lifestyle, a born talent.
You may very well have all of these traits, but be sure to find out first,
before you make such a drastic change in your career. Try to take a
commission only sales job with any product or service. It doesn't even
have to be your area, something part-time, just to see if sales is right
for you. Test your tolerance for rejection. In order to be successful
and happy, you have to love sales. If sales is the right move, you
should know fairly quickly.
If it's not a good match, there's nothing more disappointing. However,
with the right ingredients and dedication, there is nothing more
rewarding...personally and financially.
Good luck in your quest!
I joined the pharma marketing list about a month ago and have thus far
been simply observing and absorbing the information. I am thrilled that
the discussion has come to sales...as this was the reason that I joined
the group.
For the past 8 months, I have very aggressively been pursuing a position
in pharma sales...and although I am already internal at a large pharma
company, I have not yet had the opportunity to move into my dream job.
Like others, I have continued to face the disappointment of lack of
opportunity due to lack of b-to-b sales experience (I do have retail...)
I was very interested in your suggestion to look into commission only
sales jobs. Can you please give more information on what types of areas
would offer this? I would love to build my experience and test out the
selling waters by spending some time in such a position, and would
appreciate any further information you'd have (such as what industries or
companies offer such positions).
In the meantime, I continue to network with the commercial folks at my
company, read, attend related presentations, talk to others in the
industry, and make myself open to any pharma position anywhere in the
country. It is a tough, tough role to get into, but from what I hear,
persistence pays off!
Thanks,
Since we already have an MBA (marketing) in common let me give you a
hint on how things may go in the marketing dept. i have worked for
pfizer pharmaceutical company as a medical representative and moved on
to a product specialist from which i moved to Aventis pharma as business
Associate. so as u can see my experience ranges from sales to marketing
which i believe should be the correct pathway to persue if u choose
marketing as a career. starting sales at the beggining gives u the
opportunity to understand operationaly how things may go on which will
always guide u to the applicability of tasks when setting for a plan or
a project. for example tell me how succecful a plan could be if it were
not implemented and so inapplicability of a set plan would hence hinder
its implementation. so go on all best marketers in the world putting
plans which are partially implemented due to its inapplicability to your
market. furthermore speaking to follow up a set plan and to utilize all
feedback that u can get in order to keep congruent to your current
market u need a system of initiation, processing, filtering & finally
reporting of data. since sales people spend most of their time with
customers mainly emerging strategies come out of them facing
problemistic situations. most of the time it is these people that have
to be first in mind to collect your data and in such a dynamic
environment this seems to be a tough challange. hense the understanding
of the mer function of sales reps. is the lead to a strong marketing
plan. marketing then goes on and not forgeting that sales is a function
of marketing long term plans are set to meet the overall purpose of the
brand (following organizational needs) short term plans, projects,
campaigns, tactics are then set in detail to acheive shorter term
objectives. succesful marketers will always focus on market data
collection by which an ongoing cycle of need satisfaction is initiated
and never ends through the true satisfaction of medical needs &
penetrating unsolved medical areas also through continuous adding value
to your customers. Other marketing tasks u will be able to function
effectivlys as it depends on the data given to u by m.research.
finally i must say that your interest guides your way so if u beleive
that u r in the mood of facing challanges, thinking different, acting
different, spying on oppertunities, hunting them down & ceizing them
fist then i believe that marketing calls on u to be one of the people
who have added value to this area. Also i beleive that your area of
excellance would be the area u r knowlagable at and in the area of
pharmaceutical marketing u will find a lot of interesting challages to
face. it is just like raising a child and guiding him to becoming a star
and keeping him there.
if u need anymore specific data i will be more than glad to help. also i
am holding a research in the feild of consumer behavior (the impact of
audio-visual media on decision making in comparison to print media aided
by detailing) so if u have any data regarding this area plz. send me
what u got.
Abby: You have not mentioned your current professional experience. As far as medical/technical writing or regulatory/safety work your scientific/clinical skills would need to be current to be attractive in either of those positions. As far as pharmaceutical marketing, I would suspect that you would need recent experience in pharma marketing or market research. In my Fortune 500 pharma company that I work for, there are plenty of people who have MBA's, but cannot get a job in marketing. At least in my firm, it is quite competitve. The MBA does seem to help most individual move into middle management in their respective departments. Although, the PharmD, PhD, or MD appears necessary to move beyond lower middle management. Sales might be an option. But as others have discussed you need a certain temperment and probably need to extensively network to get a job. Daniel's strategy seems quite viable. I have had an internal interview for sales and spoke to others in marketing in my firm, networking and having the right temperment seems critical to get a sales position. When I wanted to change careers within pharma, I ending up working contract jobs. It is much easier to be hired as a temp or consultant than to be a direct hire. Both times I changed fields, I managed to get a contract job and used the opportunity to gain experience. After I had some experience, I was hired directly. I have been involved in the hiring process at several companies and for quite a few positions. Most of the time, it seems that the hiring manager wants to hire someone with direct or closely related experience. The only time I have seen this "waived" has been in the hiring of contractors or temps. Or those who had "connections." I have begun to network within my firm, for the next position I want. A close friend has been my inspiration. He is a MD with much clinical research in his last year of recidency. He has been able to get work in VC-- which in the current economy is quite remarkable. So my advice? Network and try consulting/temp work if you don't have any direct experience. --Melissa Green |
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