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Profile of Our Subscribers, Followers, and Site Visitors
The Pharma Marketing Network community includes millions of Web site visitors, thousands of subscribers to Pharma Marketing News, tens of thousands of readers of Pharma Marketing Blog, and over 27,000 Pharmaguy Twitter followers (as of 1 January 2017).

Most of these people are employed at a wide array of pharmaceutical manufacturers, biotech companies, medical device manufacturers, and vendors. Many are recognized experts in the field of pharmaceutical marketing and hold important positions within their organizations (see Partial List of Job Titles).

Newsletter Subscriber Profile
Pharma Marketing NewsPharma Marketing News is an independent monthly electronic newsletter focused on issues of importance to pharmaceutical marketing executives.

URL: http://www.pharmamarketingnews.com

As of 1 January 2017, there are 6,600 opt-in subscribers.

Subscriber affiliations, based on a survey (N=476) of Pharma Marketing News subscribers:

PMNews Subscriber Affiliations

Subscriber job function, based on a survey (N=477) of Pharma Marketing News subscribers:

  • Marketing/Advertising/Promotion Management - 27%
  • Business Development/Sales - 15%
  • Consultant - 12%
  • Product/Brand/Category Management - 8%
  • Market Research - 8%
  • General Corporate Management - 7%
  • Account and Media Management - 3%
Subscriber Interests
Subscribers to Pharma Marketing News are interested in a variety of topics. A Subscriber Survey (N=438) asked respondents to indicate "What topics related to pharmaceutical marketing and sales are you most interested in?" The top choices are shown in the chart below (readers could select more than one topic of interest).

Subscriber Interests
Get More Details
Please send an email request to sales@pharma-mkting.com for more details about site visitors, page views, and information about Pharma Marketing News subscribers, including number of subscribers and their industry affiliations.

Blog Reader Profile
Pharma Marketing BlogAward-winning Pharma Marketing Blog is currently in its 12th year of publication. It was rated #4 in Igea’s Top 10 Pharma Blogs in 2016. The Wall Street Journal said it is a "Must Read" blog for insiders. It's also read by consumers and patients (10%) and healthcare professionals (6%).

Blog posts are promoted via Twitter, LinkedIn, Pinterest, Scoop.it, and Tumblr social media sites. Visitors also are directed to Pharma Marketing Blog via periodic email highlights sent to nearly 1000 FeedBlitz subscribers.

URL: http://www.pharmamarketingblog.com

In 2016, PMB received over 180,000 page views per month. Fifty-two percent (52%) of PMB readers are based in the U.S., 15% in Europe, 18% in Australia/ India/SE Asia/Asia, 6% in Canada, and 5% elsewhere.

Reader affiliations, based on a survey (N=323) of Pharma Marketing News subscribers:

PMB Reader Affiliations

Visitor job function, based on a survey (N=327) of Pharma Marketing Blog readers:

  • Marketing/Advertising/Promotion Management - 16%
  • General Management - 12%
  • Business Development/Sales Management - 9%
  • Academic/Research/Teaching - 9%
  • Product/Brand/Category Management - 8%
  • Market Research - 5%
  • Agency Account Management - 6%
  • Legal/Regulatory Affairs - 4%
  • Public Relations - 4%
  • Creative/Production - 4%
  • Consultant - 4%
  • Student - 4%
Reader Interests
Readers of Pharma Marketing Blog are interested in a variety of topics. A Reader Survey (N=298) asked respondents to indicate "What topics related to pharmaceutical marketing and sales are you most interested in?" The top choices are shown in the chart below (readers could select more than one topic of interest).

Blog Reader Interests
Get More Details
Please send an email request to sales@pharma-mkting.com for more details about site visitors, page views, and information about Pharma Marketing Blog readers.
Pharmaguy™'s Follower Profile
PharmaGuy on TwitterSocial Media Marketing Options include sponsored Twitter posts ("tweets") by Pharmaguy™, a "constructive critic" of pharma marketing practices.

Pharmaguy is the Chief Pundit at Pharmaguy.com and, disguised as John Mack, is the Editor of Pharma Marketing News. He is also the author of Pharma Marketing Blog.

Follow Pharmaguy on Twitter: https://twitter.com/pharmaguy

As of 1 January 2017, @pharmaguy had over 27,000 Followers! About 200 new followers are added every month. Fifty-nine percent (59%) are based in the U.S., 29% in Europe, and 12% elsewhere. @pharmaguy is a member of over 1,280 Twitter lists.

Follower affiliations, based on a survey (N=3,022) of @pharmaguy followers:

PharmaGuy Follower Affiliations
Follower Interests
Followers of @pharmaguy are interested in a variety of topics. A Follower Survey (N=3,022) asked respondents to indicate "What topics related to pharmaceutical marketing and sales are you most interested in?" The top choices are shown in the chart below (followers could select more than one topic of interest).

Pharmaguy Follower Interests
Get More Details
Please see "Profile of Pharmaguy's Twitter Followers" or send an e-mail request to sales@pharma-mkting.com for more details about @pharmaguy followers.
Partial List of Job Titles
  • Account Director
  • Account Executive
  • Account Manager
  • Account Manager Pharma
  • Account Supervisor
  • Analyst
  • AREA BUSINESS MANAGER
  • AREA SALES MANAGER
  • Assistant Brand Manager
  • Associate Director Business Development
  • Associate Medical Director
  • Asst. Director
  • Brand Manager
  • Business Development Coordinator
  • Business Development Manager
  • Business Director
  • Business Solutions Engineer
  • Category Manager
  • CEO
  • Communications Specialist
  • Content Coordinator, Online Marketing
  • Contributing Editor
  • Corp Ed & Devel
  • Counsel
  • CTO
  • Director Business Dev.
  • Director Corporate Sales
  • Director Global eMedia
  • Director Interactive Communications
  • Director Managed Care Marketing
  • Director New Business Development
  • Director Program Development
  • Director IT
  • Director of Education
  • Director of Marketing Communications
  • Director of Medical Research
  • Director of R & D Operations
  • Director of Sales
  • Director, New Business, Interactive Media
  • Director, Strategic Accounts
  • District Manager
  • Driector Product Marketing
  • DTC Account Manager
  • eBusiness IT Mgr
  • e-Business Manager
  • EVP Customer Care and Operations
  • EVP Worldwide Marketing
  • Exec VP, Global Business Development
  • Executive Director National Accounts
  • Executive Director Strategic Alliances
  • Field Ambassador
  • Head of Marketing
  • Head of European e-Marketing
  • Head of Strategic Planning
  • Healthcare Representative
  • Healthcare Strategist
  • Hospital District Manager
  • Information Analyst
  • Interactive Marketing Specialist
  • International Marketing Manager
  • IT Manager
  • Manager Business Development
  • Manager Pharmaceuticals
  • Managing Director
  • Market Research Manager
  • Market Segment Manager
  • Marketing Manager
  • Marketing Analyst
  • Marketing and Sales Manager
  • Marketing Animal Health
  • Marketing Assistant
  • Marketing Associate
  • Marketing Communications
  • Marketing Consultant
  • Marketing Development Manager
  • Marketing Director
  • Marketing Executive
  • Marketing Manager
  • Marketing Services Managers
  • Medical Director
  • Medical Representative
  • Medical Specialist
  • New Business Director
  • New Product & Business Development Director
  • New Products Marketing
  • Oncology Business Associate
  • Pharmaceutical Representative
  • Pharmaceutical Sales & Strategy
  • Power Brand Task Force Executive
  • PR Assistant
  • President
  • PRINCIPAL COUNSEL
  • Privacy Officer
  • Product Manager
  • Product Officer
  • Product Promotion Manager
  • Product Specialist
  • Product Manager Internet
  • Project Director
  • Project Manager
  • Regional Sales Manager
  • Regional Customer Solutions Director
  • Regional Marketing Director
  • Regional Marketing Manager
  • Research Analyst
  • Research Scientist
  • Research Specialist
  • Sales and Marketing Manager
  • Sales Effectiveness Systems Specialist
  • Sales Manager
  • Sales Representative
  • Sales Specialist
  • Scientific Service Officer
  • Senior Account Exec
  • Senior Account Manager
  • Senior Advertising Consultant
  • Senior Executive Director
  • Senior Healthcare Account Manager
  • Senior International Product Manager
  • Senior International Product Manager Immunology
  • Senior Manager - Professional Services Group
  • Senior Marketing Manager
  • Senior Medical Representative
  • Senior New Business Development Specialist
  • Senior New Business Director
  • Senior Product Marketing Manager
  • Senior Program Manager
  • Senior Research Analyst
  • Senior Research Executive
  • Senior Sales Rep
  • Senior Social Marketing Specialist
  • Senior Vice President, Global Sales
  • Sr Project Director
  • Sr. Director, Marketing-Pharmacy Affairs
  • Strategic Marketing Manager
  • Territory Manager
  • Vice President Marketing
  • VP Sales
  • VP Sales & Marketing
  • VP Public Communications & Strategies

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