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Integrating Compliance into Commercial Practices

SUMMARY

Pharmaceutical sales and marketing people often have an uneasy relationship with their compliance colleagues. In these days of OIG anti-kickback regulations and PhRMA guidelines for marketing to physicians, it behooves marketing professionals to work more cooperatively with compliance officials.

In this article, two compliance officials from different pharmaceutical companies discuss ways in which commercial and compliance personnel can work together toward common goals.

PDFRead the full text of this article.

PMN211-05
Issue: Vol. 2, No. 11: December 2003
ARTICLE CATEGORIES: BEST PRACTICES | CONFERENCE HIGHLIGHT | REGULATORY & COMPLIANCE


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