Affiliate Article:
MSL Training Design with ROI in Mind
Author: Jane Chin, Ph.D., President, Medical Science Liaison Institute, LLC

SUMMARY

If we define Medical Science Liaison (MSL) training as enabling an MSL to adopt a desired behavior or fulfill a desired performance expectation, we can readily see how most of what we call "training" is not really training at all. Most MSL training involves information sessions where we try to dump as much information on the MSL as we can in a given time period. The agenda can look impressive and the slide decks even more so, but when the MSL leaves the training, what behaviors and performance are shown as a result of the two or three days you and the MSL have just invested? In other words, what kind of ROI can you expect from MSL training?

Topics covered include:

• The ROI Framework for Optimal Training Results
• Clarify Objectives
• Implementation

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