 Pharma Marketing Talk is hosted by John Mack, the creator of Pharma Marketing Blog and Publisher of Pharma Marketing News.
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Advertising Information | FAQs | About Us | Contact Us | Privacy Policy Pharma Marketing TalkTM is hosted by John Mack, the creator of Pharma Marketing Blog and the publisher of Pharma Marketing News. The show features interviews with leaders and innovators in pharmaceutical marketing. Upcoming/Recent Shows Is the M&A Frenzy Short-Circuiting Pharma R&D? A Former Researcher Speaks Out A conversation with Kenneth "Eric" Milgram, Ph.D., Principal, Applied Scientific Consulting and the creator of the Pharma Conduct blog, former Director, Systems Biology Technologies at Wyeth Pharmaceuticals/Pfizer, about what happens to pharmaceutical companies when they put Wall Street expectations ahead of science-driven innovation. Airs LIVE on Thursday, February 11, 2010 * 2:00 PM Eastern US. More details, plus listening instructions... Pharma's Social Media Working Group: Who It Consists of, How It Formed, and What Its Objectives Are A conversation with Craig M. Audet, Vice-President and Head of the US Regulatory Affairs Marketed Products Group at sanofi-aventis, Mark Gaydos, Senior Director, U.S. Regulatory Affairs Marketed Products at sanofi-aventis, and Cindy Phillips, Sr Dir Labeling and Promotional Compliance at Millennium Pharmaceuticals, about their views on how pharmaceutical companies should handle posts made on social media sites owned or sponsored by them. Of particular interest are posts that mention off-label indications or adverse events. Airs LIVE on Tuesday, February 23, 2010 * 2:00 PM Eastern US. More details, plus listening instructions... ePharma: What's Working, What's Not, & What's Next The 9th Annual ePharma Summit is geared up to offer a "Superbowl" of speakers and topics. John Mack will host and moderate a roundtable discussion with several of the Summit speakers and other invited guests from the ePharma Pioneer Club. The focus will be on What's Working, What's Not, & What's Next. Aired LIVE on Tuesday, February 2, 2010 Eastern US. More details, plus listening instructions... Improve Patient & Physician Education with Integrated Closed-Loop Marketing & ROI Analysis A conversation with David Duplay, President of MedTera, about his company's innovative marketing programs that are designed to improve education, promotion and communications in the healthcare, life sciences and pharmaceutical industries. Aired LIVE on Thursday, January 21, 2010. More details, plus listening instructions... How Will mHealth Change Healthcare? A discussion with C. Peter Waegmann, Vice President of mHealth Initiative Inc., about the potential impact of moblie phone applications on the transformation of health care. Aired LIVE on Thursday, January 14, 2010. More details, plus listening instructions...
Description Pharma Marketing Talk is a periodic online streaming audio talk show and podcast that you can listen to live or download to your iPod (or other portable MP3 player) and listen to on the train or car going to or from work or client meetings! You can also listen to the archived streaming audio on your computer in your office.I'd love to interview you for my next show! If you are interested, fill out the Online Guest Request Form or contact me and I'll tell you how to get involved.
FAQs
Your computer must have the Windows Media Player
How can I call in live and speak with a host?
You can contact the host in two ways. You can call the host during the blogshow using any phone, whether it be a landline, mobile, VOIP, soft phone, etc.
How do you select interviewees/guests?
Right now, I am selecting people who are part of the Pharma Marketing Network and who I think have an interesting story to tell. The Network includes active members of the Pharma Marketing Online Discussion Group, the Pharma Marketing Roundtable, as well as advertisers and clients (eg, Pharma Marketing Vendors).
Are you charging the interviewee/guest a fee for appearing?
Not at this time. I do not plan to charge a fee specifically for being a guest, but in the future, my guests will include clients who have signed up for a promotional campaign such as an Advertorial. The interview is part of the process of creating the article.
How do I apply to be a guest on the show?
Fill out the Online Guest Request Form and we will contact you.
Is the discussion done in a studio or over the phone?
It's all done by phone. The guest calls in at the start of the show and I have a switchboard that brings the call online and into conference with my phone. So it's like talking via conference call. Up to 5 people can be live at a time.
Can the interviewee/guest make use of the podcast for his or her own use?
No. However, guests can link to the archives on the Pharma Marketing Talk Channel page where people can find the show.
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