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Are You a Woman in Healthcare? 6 Tips for Advancing Your Leadership Skills &...

At the 7th Advancing Women’s Leadership Skills & Opportunities in Pharma & Healthcare conference, top executives from across the pharmaceutical industry gathered to share their personal stories of success and perseverance...

Exploring How COVID-19 Has Accelerated Digital in Healthcare: A Re-cap of the PMN Innovation...

  Quickly adapting to a new reality due to the COVID-19 pandemic was a theme throughout this year’s Pharma Marketing Network Innovation Summit 2021, linking all three panels: “Telehealth: Past. Present. Future,”...

Gender Pay Gap Worsens Within European Life Sciences Industry

The Healthcare Businesswoman’s Association Europe region released an update to its 2018 industry gender pay gap report that shows there is a clear increase in the pay gap between men and...

The Rise of Audio Social Networks – Where Pharma Can Make an Impact

Anyone with a smart device has been feeling the grueling effects of social isolation and screen fatigue since the start of the COVID-19 outbreak. Recently, we have witnessed a flood of...

5 Ways Pharma Can Create Quality Experiences for HCPs

Laura Dix, Managing Director, Life Sciences, UK breaks down ‘5 ingredients’ that are sure to make a positive impact in the interaction between pharma marketers and healthcare professionals (HCPs). COVID-19 drastically changed...

Once in a Lifetime: Customer Experience at Momentous Moments

Some moments in life are profoundly important. Perhaps you’ve saved carefully for years to take your family on a special vacation. Or perhaps you’ve just been given a life-changing diagnosis that’s...

Maximize HCP Reach Through Purposeful Omnichannel or Multi-channel Digital Marketing

Reaching healthcare professionals can certainly be challenging…especially with the disruption in the pharma marketing ecosystem caused by COVID-19. This disruption has accelerated the digital transformation in pharma. Pharma-marketers are embracing this...

Pharma Marketers: Drive Registrations for Your Next Event [INFOGRAPHIC]

With our growing audience of pharma and healthcare professionals, the Pharma Marketing Network (PMN) leverages its experience in helping drive registrations for top-rated events and conferences that attracts diverse populations at...
6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]

6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]

Over the last year, we witnessed a massive shift to digital technologies in the health industry – trends that were gradually making their ways suddenly moved into prompt adoption due to...

Health Psychology – the Solution to First Fill Abandonment?

At the Pharma CX Summit last month, industry experts gathered to share their insights into what’s working best today (or not) in getting more patients to start taking the medications recommended...

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