Home Articles Newsletter

Newsletter

Welcome to Pharma Industry News Update (aka PinUp), a publication of Pharma Marketing News. PinUp presents curated content of topical interest from a variety of sources.

PinUp: Technology Versus TV Drug Ads, Non-Adherence, and Heart Problems

Welcome to the September 15, 2017, issue of Pharma Industry News Update (aka PinUp). Technology has saved us from actually having to view those irritating drug ads on TV, but can it solve real-world medical problems like helping us remember to take our pills and preventing deaths by early detection of heart problems?

TV DTC Advertising Is Not Dead Yet! But Lawmakers, Politicians, & FDA are Aiming...

The big jump in DTC advertising & high cost of drugs have resulted in calls for a total ban of DTC advertising or the elimination of tax deductions for DTC advertising. And the FDA is planning a bevy of studies, which may lead to new guidelines.

PinUp: Open Letter to Gottlieb, Adherence Challenges Infographic, Pharma Social Media Trends

Welcome to the May 2, 2017, issue of Pharma Industry News Update (aka PinUp).

PinUp: Is the Pharma Industry Innovative?

Welcome to the June 13, 2017, issue of Pharma Industry News Update (aka PinUp). PhRMA - the drug industry's trade association - defends high drug prices as necessary to fund the development of new and innovative medicines. The message, however, may be falling on deaf consumer ears.

White House critical of AZ Super Bowl ad, moves to have pharma open up...

Welcome to the February 16, 2016, edition of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

O Valeant! FDA is Approving Nearly ALL NMEs! Big Pharma vs Little Guy

'Welcome to Pharma Industry News Update (aka PinUp), which is published every two weeks as part of the Pharma Marketing News subscription service. PinUp presents selected content from previous issues of Pharma Marketing News as well as curated content of topical interest from a variety of other sources.

PinUp: Social Health Networks, FDA SM Regulation & Bad Buzz Beats Super Bowl Eyeballs...

Welcome to the January 30, 2018, issue of Pharma Industry News Update (aka PinUp).

PinUp: Medical Affairs Whitepaper, 2016 Charts & Graphs, 21st Century Pharma Marketing, Rx for...

Welcome to the December 13, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: Why Digital Mkting #FAIL? Influencer Marketing, IoT Bill of Rights, Will FDA Approve...

Welcome to the May 10, 2016, edition of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: Social Media & Cancer, Drug Repurposing, PDUFA Fees Trend, Best Way to Get...

Welcome to the May 17, 2016, edition of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

Pharma Marketing News, Blog Posts, Events, Podcasts

- Advertisement -