Newsletter

Welcome to Pharma Industry News Update (aka PinUp), a publication of Pharma Marketing News. PinUp presents curated content of topical interest from a variety of sources.

PinUp: Saunders’ Kool-Aid, Patient-Centric FDA, Chantix Woes, Hokey ii’s Promotion, More…

Welcome to the September 13, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

White House critical of AZ Super Bowl ad, moves to have pharma open up...

Welcome to the February 16, 2016, edition of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: Pharma Sponsored CME Inches Forward, “Bribe to Prescribe”, more…

Welcome to the July 18, 2017, issue of Pharma Industry News Update (aka PinUp). Pharma has been leery of sponsoring accredited CME programs for years for various reasons. But the industry still likes to host 'speaker programs' to educate physicians without accreditation. Some of these programs, however, are nothing more than 'bribe to prescribe' events.

PinUp: Why You Hate Working for BioPharma & How to Cleanse Your Soul

Welcome to the June 9, 2017, issue of Pharma Industry News Update (aka PinUp). Do you hate your job in pharma? Perhaps, like a friend of mine, your position got eliminated after many years of loyal service. But it may be a blessing in disguise if the behavior of Big Pharma is more and more at odds with your personal values. If so, you have options for cleansing your soul.

PinUp: The Internet of Things and the Impact on Outcomes and Adherence

Welcome to the April 25, 2017, issue of Pharma Industry News Update (aka PinUp). The drug industry should focus on using Internet of Things technology to improve health outcomes. Better adherence and profits will then follow.

PinUp: Social Media & Cancer, Drug Repurposing, PDUFA Fees Trend, Best Way to Get...

Welcome to the May 17, 2016, edition of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: Lax FDA regulation of SM, MSL expansion, payments to physicians matter, cancer mHealth...

Welcome to the March 22, 2016, edition of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: ACA Breathes Life into Digital Health, Blurry Native Advertising, I’m NOT with Trump,...

Welcome to the August 2, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: Pharma Video Ads on Instagram, a Call to Secede from PhRMA, Silence of...

Welcome to the January 31, 2017, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.

PinUp: The Internet of Things and the Impact on Outcomes and Adherence

Welcome to the April 25, 2017, issue of Pharma Industry News Update (aka PinUp). The drug industry should focus on using Internet of Things technology to improve health outcomes. Better adherence and profits will then follow.

Pharma Marketing News, Blog Posts, Events, Podcasts

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