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Pharmaceutical communications team analyzing clinical trial results as media, investors, and digital platforms react to a major clinical data announcement.

Every Trial Is a Media Event Now: Managing the Commercial Fallout...

Donna Pacheco - June 18, 2026

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Image Alt Text: Healthcare professionals, patient advocates, and pharmaceutical stakeholders collaborating to build trust through a patient-centered advocacy partnership strategy.

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Pharmaceutical communications team analyzing clinical trial results as media, investors, and digital platforms react to a major clinical data announcement.

Every Trial Is a Media Event Now: Managing the Commercial Fallout...

June 18, 2026