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Rebuilding Clinical Trials in the Image of Patient Need: Key Takeaways from Reuters Pharma...

Clinical trials may be one of the very last bastions of a non-customer-focused approach within the pharmaceutical industry. Protocols, which have remained substantively unchanged for over 30 years, often impose an...

Pharma Marketers: Drive Registrations for Your Next Event [INFOGRAPHIC]

With our growing audience of pharma and healthcare professionals, the Pharma Marketing Network (PMN) leverages its experience in helping drive registrations for top-rated events and conferences that attracts diverse populations at...

Introducing the 2020-21 HBA Honorable Mentor and STAR Awardees

Introducing the recipient of the 2020-21 HBA Honorable Mentor Award, Dr. Rod MacKenzie, Chief Development Officer and EVP, Pfizer and the recipient of the 2020-21 HBA STAR Award, Susan Torroella, Chief...

DarshanTalks: Sales & Marketing Oversight – April 21, 2021

  The Pharma Marketing Podcast is pleased to present this special guest episode from our friend and Editorial Advisory Board member Darshan Kulkarni, Sales and Marketing Oversight – April 21, 2021. Darshan Kulkarni...

Dr. Sandra Horning, HBA Woman of the Year 2020-21

With more than 30 years in the field, Dr. Horning has been a constant advocate for evidence-based treatment, helping to establish standards of care for patients across all types of Hodgkin...

An Interview with Dr. Sandra Horning, 2020-21 HBA Woman of the Year

 Tune into an exclusive Pharma Marketing Network (PMN) interview with Amy Turnquist, a member of the PMN Editorial Advisory Board and Dr. Sandra Horning, the Healthcare Businesswomen’s Association Woman of the...
6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]

6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]

Over the last year, we witnessed a massive shift to digital technologies in the health industry – trends that were gradually making their ways suddenly moved into prompt adoption due to...

Health Psychology – the Solution to First Fill Abandonment?

At the Pharma CX Summit last month, industry experts gathered to share their insights into what’s working best today (or not) in getting more patients to start taking the medications recommended...

Tune In: Key Learnings and Insights from Leaders in Native Advertising

Native advertising may mean something different to you depending on what part of the industry you’re in whether it be in advertising or publishing.   Tune in and listen to the Pharma...

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