clinical research Archives - Pharma Marketing Network

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Pharmaceutical communications team analyzing clinical trial results as media, investors, and digital platforms react to a major clinical data announcement.

Every Trial Is a Media Event Now: Managing the Commercial Fallout...

Donna Pacheco - June 18, 2026

Clinical researchers using digital marketing tools and patient targeting strategies to improve clinical trial recruitment and accelerate pharmaceutical research.

Why Clinical Trial Recruitment Has Become Pharma’s Next Commercial Battleground

Donna Pacheco - June 11, 2026

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RECENT POSTS

Healthcare professionals managing patient flow in a busy infusion center, illustrating healthcare capacity challenges affecting patient access to innovative therapies.

The Capacity Crisis: Why Great Drugs Still Can’t Reach Patients

July 3, 2026

Healthcare professional evaluating treatment options including pharmaceuticals, surgery, medical devices, digital therapeutics, lifestyle interventions, and watchful waiting.

Your Biggest Competitor Isn’t Another Drug—It’s Something Else Entirely

July 2, 2026

Doctor reviewing AI-generated synthetic control arm clinical trial data on a transparent digital interface to evaluate evidence for pharmaceutical decision-making.

The In-Silico Sell: Can Pharma Convince Doctors to Trust AI-Generated Clinical...

July 2, 2026