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Cause Marketing via YouTube: What Pharma Can Learn from Michael Moore

Pharma Guy - June 9, 2007

GSK’s YouTube Disease Awareness Sponsorship

Pharma Guy - June 4, 2007

Alli Ad Campaign Promises Honesty, But Does It Deliver?

Pharma Guy - May 23, 2007

Pfizer’s Exubera Strategy Needs a Bong Blog!

Pharma Guy - May 2, 2007

J&J to Give 120,000 Employees Their Own Blogs?

Pharma Guy - April 24, 2007

A Few Rules for Pharma Employee Blogging

Pharma Guy - April 10, 2007

Web 2.0 Hates Sally

Pharma Guy - April 5, 2007

Customer Manages Relationship: A New Marketing Strategy

Pharma Guy - February 13, 2007

First Ever Pharma Blogosphere Survey!

Pharma Guy - February 4, 2007

Prilosec OTC Bunco Artists

Pharma Guy - January 30, 2007

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