Takeda Archives - Pharma Marketing Network

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Rozerem Deep Sea Diver Debuts in New Yorker Cartoon Contest

Pharma Guy - January 9, 2008

Amitiza DTC Ads Won’t Win Any Awards, But…

Pharma Guy - November 15, 2007

AbelsonTaylor’s “Your Bowel Movements Miss You” Campaign Pitch for Amitiza Fails...

Pharma Guy - November 10, 2007

Another Award for Rozerem! This one…not so good.

Pharma Guy - October 30, 2007

Cramer-Krasselt Sucks

Pharma Guy - August 30, 2007

Rozerem’s Cheapskate Sweepstakes Violates Children’s Online Privacy Protection Act

Pharma Guy - August 16, 2007

Takeda Plots New Rozerem Campaign?

Pharma Guy - August 8, 2007

Rozerem DTC Ads: New Paradigm or Paradox?

Pharma Guy - June 20, 2007

Rozerem Ad Spending Exceeds Sales!

Pharma Guy - June 15, 2007

What is a Marketer’s Goal: Legacy or Sales Today!?

Pharma Guy - June 1, 2007

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