Now that the FDA has finally published a bit of its long-awaited social media guidelines for the drug industry, I thought it would be a good idea to update The Pharmaguy Social Media Timeline™ The drug industry has come a long way despite the long wait. This 2014 edition of the Timeline documents some of the key events in pharma’s social media quest, including its triumphs and tribulations. For a more complete and up-to-date timeline with links to source documents, see my Google Docs version here.
Pharmaguy – great timeline, thanks for putting this together. One event you're missing: in 2012 when Jon Richman left Dose of Digital and his social wiki. I think the social-in-pharma movement lost some critical thought leadership then.
Jeff,
I agree. However, if I were to include all the people lost to the "social-in-pharma movement" — such as Marc Monseau — it would get out of hand. For more on the fate of pharma social media pioneers, see http://bit.ly/smpioneerfate