Featured Conference

Product Relaunch Summit
May 22 – 23, 2006 * Philadelphia, PA

For more information or to register, pleaser visit the conference website.

Not all products have blockbuster launches.  Successfully relaunching a pharmaceutical product is a difficult process.  Through the use of case studies, this conference shows how several well-known pharmaceutical products were able to relaunch into major blockbusters.  Pharma executives can use these case studies to learn how to spot the opportunities, tactics and strategies they need to turn their own relaunched products into major blockbusters.  Topics we are currently exploring include:

  • Situation Analysis
  • Gaining Team Buy-In
  • Message Testing
  • Competitive Intelligence
  • Post Launch Metrics

For more information or to register, please contact the Center for Business Intelligence toll free by phone at 1-800-817-8601 or via e-mail at cbireg@cbinet.com or visit the conference website.

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