Monday, October 19, 2026
Home Patient Marketing Page 3

Patient Marketing

Latest
Predictive patient identification using healthcare data and analytics to identify potential undiagnosed patients with eye conditions.

Your Next Patient May Not Know They’re a Patient Yet

Donna Pacheco -
0
Fashion runway concept illustrating contextual pharma marketing around alopecia, confidence, identity, and self-expression.

Alopecia at Fashion Week? Sun Pharma Found a Context Most Health...

Donna Pacheco -
0
A cinematic healthcare awareness scene illustrating pharma entertainment marketing through long-form storytelling and disease education.

GSK Made a Lifetime Movie About Meningitis. Is This the Future...

Donna Pacheco -
0
Sandwich generation caregiver balancing work while caring for a child and an aging parent at home

The “Sandwich Generation” Squeeze: Is Pharma Marketing Built for the Caregiver...

Donna Pacheco -
0
Patient discussing a rejected prescription claim with a pharmacist at the pharmacy counter.

Your Patient Campaign Got the Click. Then the Pharmacy Claim Was...

Donna Pacheco -
0
Nasal epinephrine spray representing behavioral patient marketing and the shift toward needle-free emergency allergy treatment.

The Needle-Free Pivot: What neffy Teaches Us About Changing an Emergency...

Donna Pacheco -
0
Patient sharing feedback with pharmaceutical and healthcare professionals during a patient engagement meeting.

You Asked Patients What They Wanted. Did Anything Actually Change?

Donna Pacheco -
0
Kevin Costner representing a healthcare campaign focused on early cancer detection and celebrity credibility in pharma marketing

Kevin Costner Is Selling Early Detection. But What Actually Makes a...

Donna Pacheco -
0
Visitor viewing epilepsy-inspired artwork in a gallery, illustrating experiential disease education through art and lived experience.

Epilepsy Is Hard to Put Into Words. UCB Is Trying Art...

Donna Pacheco -
0
Patient watching streaming TV as part of an integrated connected TV pharma strategy across digital, search, audio, CRM, and HCP channels.

What Does a Pharma Campaign Look Like When Streaming Comes First?

Donna Pacheco -
0
1234...14Page 3 of 14
- Advertisement -

EDITOR PICKS

POPULAR POSTS

RECENT POSTS

POPULAR CATEGORY

© 2026. Pharma Marketing Network. All rights reserved.