Bob Ehrlich Archives - Page 2 of 2 - Pharma Marketing Network

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Let’s Focus on Effectiveness, Not Dollars Spent as a Measure of...

Pharma Guy - January 23, 2009

Scare Balance or Scare Tactics? A Weak Case Against More DTC...

Pharma Guy - November 21, 2008

Do Pharma Marketers Need a Thick Skin or Will a...

Pharma Guy - September 10, 2007

I’m Non-Objective and Proud of It!

Pharma Guy - July 13, 2007

What is a Marketer’s Goal: Legacy or Sales Today!?

Pharma Guy - June 1, 2007

Podcast Today! Mack vs. Ehrlich/Blogs vs. DTC

Pharma Guy - May 24, 2007

Myth #1: High U.S. Drug Prices Guarantee Us First Shot at...

Pharma Guy - May 18, 2007

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