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Modern pharmaceutical research lab exploring psychedelic therapies for mental health treatment with mushrooms, neuroscience visuals, and clinical technology

Rebranding Psychedelics: Pharma’s Marketing Challenge in Mental Health’s Most Controversial Category

Donna Pacheco - June 4, 2026

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Specialty pharmacy marketing concept showing patient engagement, dispensing networks, healthcare analytics, and pharmacy support services.

The Specialty Pharmacy Power Shift: Why Dispensing Networks Are Becoming Marketing...

June 12, 2026

Prescription-to-OTC transition concept showing a prescription medicine evolving into a consumer healthcare product on a pharmacy shelf.

From Prescription to Shelf: How Pharma Brands Survive the OTC Transition

June 12, 2026

Clinical researchers using digital marketing tools and patient targeting strategies to improve clinical trial recruitment and accelerate pharmaceutical research.

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