patient opinion leader Archives - Pharma Marketing Network

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Novartis Respects the Patient Perspective and Pays for It Too! But...

Pharma Guy - July 23, 2016

Pharma Influence Over ePatients: Marketing Tactics That Worked for Physicians are...

Pharma Guy - October 31, 2015

A KOL By Any Other Name Would Smell As Sour

Pharma Guy - February 27, 2015

Transparency is Good in Theory, But Not in Practice

Pharma Guy - January 23, 2015

Diabetes Opinion Leaders Paid by Roche to Curate Content on New...

Pharma Guy - March 30, 2012

A Call for Pharma Social Media Transparency Guidelines for Patient Bloggers

Pharma Guy - October 31, 2010

Social Media’s OK Corral: Docs vs. Patients

Pharma Guy - October 22, 2010

PHARMA Co Patient Opinion Leader Programs

Pharma Guy - October 20, 2010

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