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CNBC Sucks!

Pharma Guy - March 12, 2009

FTC, Generics, and the War in Iraq

Pharma Guy - February 20, 2008

Docs at ACC Meeting Treated to “PolyPill” Trial Results

Pharma Guy - March 30, 2009

Adventures of PhRMA Intern: A Retrospective

Pharma Guy - April 9, 2016

FDA Plans DTC TV Ad Torture Test!

Pharma Guy - November 12, 2014

Big Inside Joke About Doctor Surveys: 90% of Physicians Believe They...

Pharma Guy - May 8, 2013

FDA’s Chang and Eng: Benefit vs. Risk

Pharma Guy - July 31, 2007

Avandia Hearing Begins with Slurs Against NEJM and Majority Members

Pharma Guy - June 6, 2007

Genuine Conversation: The Big Kahuna of Social Media Marketing

Pharma Guy - July 1, 2009

Reporting Gifts to Physicians — on this I Agree

Pharma Guy - March 21, 2008

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EDITOR PICKS

Inside THCP2026: How Pharma Is Rethinking Transparency, HCP Engagement and Compliance

August 14, 2026

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

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RECENT POSTS

Patient contacting a healthcare professional after possible COVID-19 exposure, illustrating time-sensitive patient marketing and rapid HCP engagement.

Shionogi Doesn’t Have Months to Move a Patient. It May Have...

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Telenovela-inspired healthcare campaign concept showing a Latina woman in a dramatic red dress beside an unbranded home health screening kit.

Cologuard Is Speaking Telenovela. That’s Very Different From Speaking Spanish.

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Predictive patient identification using healthcare data and analytics to identify potential undiagnosed patients with eye conditions.

Your Next Patient May Not Know They’re a Patient Yet

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