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Twitter’s for the Dogs! … and Other “Indirect Customers”

Pharma Guy - September 2, 2009

Is This Permitted Under New Code of Interactions with Health Professionals?

Pharma Guy - July 14, 2008

Elitist Pharmaceutical Marketing

Pharma Guy - January 7, 2011

Double Dip in DTC Spending Plus 33% Drop in Internet Display...

Pharma Guy - October 22, 2011

DTC Ad Spending Will Decrease 9% in 2008 and 11% in...

Pharma Guy - November 14, 2008

How to Customize Your Audience in Ads Manager for the Pharma...

Claudia Barbiero - January 2, 2024

“New” Nalts Video Resurfaces: “Enlightened Stupid Marketer”

Pharma Guy - May 27, 2009

When It Comes to Social Media, Pharma Tells Patients: “Do As...

Pharma Guy - January 26, 2015

Marketing Team Players Should Pay Attention to the “e” in “Team”:...

Pharma Guy - September 3, 2009

Harnessing the Power of Social Media in Pharmaceutical Marketing

Claudia Barbiero - October 16, 2023

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EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

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FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

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December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

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