Perspectives on a Post-pandemic World
An interview with Mark Bard, Co-Founder of The DHC Group and Justin Grossman, CEO/Managing Partner, meltmedia.
In response to last week’s DHC Virtual Summit with Novartis, Mark Bard, Co-founder/Managing Partner, DHC, talked...
Everything you need to know right now about Google’s third-party cookies replacement
Earlier this year, Google Chrome announced that they would be phasing out 3rd-party cookies, a change that is expected to take place in 2022.
Instead, the company will be using a...
What Pharmaceutical Marketers Can Learn from the Coronavirus Response
Many of us are now working from home. We’re accepting meeting invites that will be held via video conference and preparing to FaceTime our families after work. We are pivoting our...
Human Connection is Paramount in These COVID-19 Days
Marketing is challenging in these days of COVID-19 because each person and business is experiencing the virus in different ways. All are impacted and all are (trying) to adapt. Some are...
Tactical Overload…Building a Linear & Cohesive Brand Plan
Overview:
Frequently teams complicate brand plans by focusing on breadth tactics over depth of insight. Often it would be best to limit the focus, through a richer understanding of what is...
How Social Media is Helping Healthcare
Social media platforms, like Facebook and Instagram, are quickly becoming the preferred way patients are not only receiving information about their health, but also, where they are choosing to document their...
A Healthy Holiday Reminder to Remember Ourselves
The bustling holiday season is upon us once again. Amidst the turkey-trots and the mad rush to shop for or make travel plans to see our loved ones, it’s important to...
HLTH 2019: WOMENatHLTH
Written by Amy Turnquist, EVP Sales, eHealthcare Solutions, President, Philadelphia Chapter of the HBA
This year, it’s second in operation, the HLTH conference convened more than 6,000 senior leaders in Las...
What’s New at EHS?
Tap Native Selects
eHealthcare Solutions to Deliver its Unique In-Content Native Advertising
Opportunities to Pharma Brands
eHealthcare Solutions (EHS) recently announced an exclusive partnership with Tap Native....
5 Strategies to Strengthen Relationships with HCPs
Increasing engagement with healthcare professionals (HCPs) online has become exceedingly difficult over the past 5 years. There are many websites and e-newsletters competing for a physician’s attention. HCPs are...
