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Bad Pharma: A Cherry Picked NON Evidence-based Critique of Pharma Marketing?

Pharma Guy - January 14, 2013

The 3rd Annual Pharmaguy Social Media Pioneer Award

Pharma Guy - July 9, 2012

Consumers Jazzed by Adverse Events!

Pharma Guy - June 11, 2008

Fifty Ways to Do the Digital: Pharma CEOs Must Start “Carrying...

Pharma Guy - April 11, 2013

PhRMA Intern v. Montel: HS Intern is Saved, But…

Pharma Guy - December 4, 2007

Will the REAL Nexium Facebook Page Please Stand Up?

Pharma Guy - September 2, 2015

What’s at Stake in the Off-Label Promotion Debate: It’s NOT Free...

Pharma Guy - December 4, 2012

“New” Nalts Video Resurfaces: “Enlightened Stupid Marketer”

Pharma Guy - May 27, 2009

Drug Fact Box: It All Depends on What You Mean by...

Pharma Guy - February 27, 2009

Pharma Sales Jobs Take A(nother) Tumble! Digital’s Slow But Relentless Impact.

Pharma Guy - April 12, 2013

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EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Researcher analyzing genetic data for an ultra-rare disease alongside physicians, DNA imagery, and patient silhouettes representing rare disease awareness and patient identification.

How Do You Market a Disease That Doesn’t Officially Exist?

August 6, 2026

Healthcare professional reviewing a plain-language clinical trial summary with a patient, illustrating how transparent communication strengthens trust, patient engagement, and pharmaceutical marketing.

The Plain-Language Revolution: How Compliance Is Becoming a Marketing Advantage

August 5, 2026

Healthcare professional reviewing a personalized medication dosing plan, illustrating flexible dosing strategies that support patient persistence and individualized treatment.

Could Flexible Dosing Become Pharma’s Next Competitive Advantage?

August 4, 2026