peer-to-peer communication Archives - Pharma Marketing Network

Home Tags Peer-to-peer communication

Doctor reviewing clinical information on a smartphone while secure messaging icons represent private HCP dark social conversations and peer-to-peer medical communication.

The Dark Social Doctor: Pharma’s Biggest HCP Audience You Can’t See

Donna Pacheco - July 30, 2026

EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Young adult standing at a crossroads between pediatric and adult healthcare, symbolizing the transition to independent care and the importance of a patient lifecycle strategy.

The 18th Birthday Cliff: The Marketing Problem Pharma Isn’t Talking About

July 31, 2026

Pharmaceutical marketing professional analyzing AI-generated patient and healthcare provider personas on a digital dashboard to test campaign messaging before focus group research.

Could AI Replace the Pharma Focus Group?

July 30, 2026

Doctor reviewing clinical information on a smartphone while secure messaging icons represent private HCP dark social conversations and peer-to-peer medical communication.

The Dark Social Doctor: Pharma’s Biggest HCP Audience You Can’t See

July 30, 2026