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Doctor reviewing AI-generated synthetic control arm clinical trial data on a transparent digital interface to evaluate evidence for pharmaceutical decision-making.

The In-Silico Sell: Can Pharma Convince Doctors to Trust AI-Generated Clinical...

Donna Pacheco - July 2, 2026

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Doctor reviewing AI-generated synthetic control arm clinical trial data on a transparent digital interface to evaluate evidence for pharmaceutical decision-making.

The In-Silico Sell: Can Pharma Convince Doctors to Trust AI-Generated Clinical...

July 2, 2026

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July 1, 2026

Pharmaceutical market access professionals reviewing health technology assessment data, reimbursement models, and value-based pricing strategies during a strategic planning meeting.

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July 1, 2026