Yesterday, at Digital Pharma East Mobile Day, I officially announced the recipients of the 5th Annual PharmaGuy Social Media Pioneer Award, which recognizes a pharmaceutical executive or team who has “pioneered” in the use of social media for marketing, research, or corporate communications purposes.
This year’s award goes to the Boehringer Ingelheim Global Social Media Team: Patricia Alves (Social Media Community Manager), Jaclyn Fonteyne (Social Media Specialist), and Judith von Gordon (Head of Media + PR). View the slide presentation to find out why I chose Boehringer.[URIS id=408]
The BI Team sent me an entertaining, G-Rated, “Acceptance Movie” complete with outtakes!