5-Minute Audio Podcasts

Pharmaguy™ is a Pharma Marketing Pundit & Critic, Blogger & Publisher of Pharma Marketing News

Venkat Gullapalli, MD, and Mark Goldstone: Benchmark Your Marketing Effectiveness Using Medikly’s Physician Value...

In this 3.5-minute audio snippet, Venkat Gullapalli, MD, and Mark Goldstone, Medikly Co-CEOs, talk about The Physician Value Index and how it can be used to provide marketing effectiveness benchmarks that are specific to your organization.

Pharmaguy’s Twitter Stream – Q4 2009

Pharmaguy is a Pharma Marketing Pundit & Critic, Blogger & Publisher of Pharma Marketing News

Pharmaguy™

Pharmaguy™ is a Pharma Marketing 'Constructive' Critic, Blogger & Chief Pundit at Pharmaguy.com

Patient Centricity & Pharma’s Reputation

Patient Centricity used to be a buzzword in that it was often mentioned but seldom practiced by pharma companies. A lot of progress has been made in the past years to achieve patient centricity, but not all drug companies have had much success. Unfortunately, that has had a negative impact on the industry's reputation.
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