Pfizer France Viva la SFE Difference!
Our European correspondent interviews Annick Pichavant Ruty, VP of Sales for Pfizer France. Surprisingly, according to Ms. Ruty, lack of sales rep time with physicians is not a problem for Pfizer France but she had other internal issues that needed to be addressed to build an effective sales force following two mergers that doubled the number of reps.
Topics covered include:
- Pfizer France: Pharma Sales Department Stats
- Nine Enablers for Short and Mid-term Actions
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Issue: Vol. 5, No. 1: January 2006
Word Count: 1460