Managing Reprints for Better Clinical Support of Marketing Review of Reprints Desk
Medical journal article reprints are an important source of drug information for physicians and pharmaceutical companies have long taken advantage of that fact to make sure that reprints from medical journals are an integral part of the sales and marketing process.
Negotiating with publishers and managing the digital rights of reprints, however, is better left up to experts at service providers like Reprints Desk, a new company formed by content professionals with over 50 years of experience serving customers and publishers in healthcare. This article describes the reprint management services provide by Reprints Desk.
Topics covered include:
- Managing Reprints
- One-Stop Shop
- New Trend: ePrints
- Digital Rights Management – No Problem!
- Copyright Permissions Can Be a Hassle
- Knowledge, Experience, Resources
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Issue: Vol. 5, No. 4: April 2006
Word Count: 1184
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