Pharma Guy, Author at Pharma Marketing Network - Page 443 of 443

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Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.

2002

The Absolute, Relative, and Incremental ROI of DTC e-Marketing

Pharma Guy - September 1, 2002

2002

Pharma Marketing News Vol. 1, No. 6 (July 2002)

Pharma Guy - July 1, 2002

2002

Pharma Marketing News Vol. 1, No. 5 (May 2002)

Pharma Guy - May 1, 2002

2002

Pharma Marketing News Vol. 1, No. 4 (April 2002)

Pharma Guy - April 1, 2002

2002

Pharmaceutical Compliance with Fair Information Practice Principles

Pharma Guy - February 1, 2002

2002

Product Web Sites: Are They Worth It?

Pharma Guy - February 1, 2002

2002

A Case for Pharmaceutical Web Site Accreditation

Pharma Guy - January 1, 2002

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The Pharma Marketing Network® was established in 2003 by John Mack (aka Pharmaguy). Our ongoing mission is to foster a community for the pharmaceutical and healthcare marketing ecosystem designed to understand the challenges and trends of today, while collaborating to shape the future.

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