Recently, I announced the Pharmaguy Social Media Pioneer Award, which recognizes excellence in social media marketing leadership (see announcement here and latest list of nominees here). The Pharmaguy Social Media Pioneer Award is sponsored by ExL Pharma and the 4th Annual Digital Pharma East Conference. Winners will be announced at the conference in October, 2010.

While reading this week’s issue of the New Yorker magazine, I came upon a cartoon that got me thinking about the fate of the people who may “win” this prestigious award.

Could it be that a similar fate awaits the ePharma Pioneers on my list?