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Bailout Bonanza, Recession Redux

Pharma Guy - September 24, 2008

Odds & Ends & interpretations

Pharma Guy - September 28, 2006

Nominate Me (@Pharmaguy) for #Pharma100

Pharma Guy - December 27, 2012

PhRMA Report on DTC: Everything’s Coming Up Roses!

Pharma Guy - June 5, 2007

Pharma Online Ad Bellwether WebMD Foresees Ad Slowdown

Pharma Guy - April 24, 2008

Gamification Pointsification Pontification

Pharma Guy - April 20, 2016

Bean Counters Stifle Pharma Market Research

Pharma Guy - March 21, 2012

Pharma Email Spam: Three Degrees of Separation for Merck, Pfizer, and...

Pharma Guy - September 1, 2010

Is Online Pharma Promotion ROI Scalable?

Pharma Guy - October 17, 2012

FDA Paralyzed: Who Will Protect Us?

Pharma Guy - June 9, 2006

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EDITOR PICKS

Inside THCP2026: How Pharma Is Rethinking Transparency, HCP Engagement and Compliance

August 14, 2026

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Golfer putting on a golf course with brain health imagery representing AbbVie’s purpose-driven PGA TOUR sponsorship.

Every Birdie Is Worth Something Now: AbbVie Rethinks Pharma Sports Sponsorship

September 25, 2026

Patient contacting a healthcare professional after possible COVID-19 exposure, illustrating time-sensitive patient marketing and rapid HCP engagement.

Shionogi Doesn’t Have Months to Move a Patient. It May Have...

September 24, 2026

Telenovela-inspired healthcare campaign concept showing a Latina woman in a dramatic red dress beside an unbranded home health screening kit.

Cologuard Is Speaking Telenovela. That’s Very Different From Speaking Spanish.

September 23, 2026