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Why is GSK Making a New Movie About Obesity? Hint: It...
Pharma Guy
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January 14, 2010
5
Awards. What Are They Good For?
Pharma Guy
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October 29, 2007
2
Web DTC Video: Boon or Bane?
Pharma Guy
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September 5, 2006
5
Multichannel Marketing: Easy to Brag About, but Difficult to Do
Pharma Guy
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July 12, 2012
3
Nobody Knows You’re a Fake Patient on the Internet!
Pharma Guy
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May 27, 2010
6
Boehringer Ingelheim Shows How to Support Patients via Twitter and Beyond
Pharma Guy
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June 25, 2012
2
Free Samples: The Drug Rep’s Last Great Hope
Pharma Guy
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October 22, 2008
4
Pay-(FDA)-Per-(Pre)View of DTC
Pharma Guy
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September 1, 2006
0
Will Janssen-Cilag’s ADHD YouTube Video Go Viral and Win an Award?
Pharma Guy
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July 20, 2010
7
Sex, Lies, and the Media: Did Businessweek Distort the Relation Between...
Pharma Guy
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July 6, 2010
6
1
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