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Dining at Pharma’s Table

Pharma Guy - March 26, 2007

Challenges Ahead for Pharma

Pharma Guy - January 25, 2006

Twitter for Patient Support: Not as It Is, but as It...

Pharma Guy - September 1, 2009

When is it Acceptable for Pharma Marketers to Use Behavioral Targeting?

Pharma Guy - July 15, 2009

Botox v. Reloxin: Market Share Battle May Revive DTC Spending Late...

Pharma Guy - March 17, 2009

Duke Chimes in on Off-Label Drug Promotion

Pharma Guy - February 21, 2016

Soon-to-be Laid Off Schering-Plough Employees: Read This

Pharma Guy - April 4, 2008

HELP WANTED: Director of Drug Safety

Pharma Guy - June 29, 2005

Major Drugs Going Off Patent in 2015

Pharma Guy - January 9, 2016

Pharma Sales Reps: Declined & Denied!

Pharma Guy - April 10, 2015

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EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Counterfeit Drugs Are Changing Pharma Marketing. Here’s Why.

July 31, 2026

Young adult standing at a crossroads between pediatric and adult healthcare, symbolizing the transition to independent care and the importance of a patient lifecycle strategy.

The 18th Birthday Cliff: The Marketing Problem Pharma Isn’t Talking About

July 31, 2026

Pharmaceutical marketing professional analyzing AI-generated patient and healthcare provider personas on a digital dashboard to test campaign messaging before focus group research.

Could AI Replace the Pharma Focus Group?

July 30, 2026