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Using Google Maps to Build a Vendor Village

Pharma Guy - May 19, 2008

Buzz is NOT regulated by FDA

Pharma Guy - January 31, 2005

DTC without the Risk

Pharma Guy - March 31, 2006

Prilosec OTC Bunco Artists

Pharma Guy - January 30, 2007

Medium vs. Message vs. FDA

Pharma Guy - August 6, 2010

The BEST of Pharma Marketing Blog in 2005

Pharma Guy - December 29, 2005

DTC Straight Talk

Pharma Guy - March 22, 2005

Is There a Doctor in the House? FDA Bad Ad Program...

Pharma Guy - May 25, 2012

“Ethnic Drugs” and “Genetic Marketing”

Pharma Guy - March 8, 2005

Pharmaguy’s Social Media Pioneer Award

Pharma Guy - July 22, 2010

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EDITOR PICKS

Inside THCP2026: How Pharma Is Rethinking Transparency, HCP Engagement and Compliance

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26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

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POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Patient contacting a healthcare professional after possible COVID-19 exposure, illustrating time-sensitive patient marketing and rapid HCP engagement.

Shionogi Doesn’t Have Months to Move a Patient. It May Have...

September 24, 2026

Telenovela-inspired healthcare campaign concept showing a Latina woman in a dramatic red dress beside an unbranded home health screening kit.

Cologuard Is Speaking Telenovela. That’s Very Different From Speaking Spanish.

September 23, 2026

Predictive patient identification using healthcare data and analytics to identify potential undiagnosed patients with eye conditions.

Your Next Patient May Not Know They’re a Patient Yet

September 22, 2026