Pharmaguy™

Pharmaguy™ is a Pharma Marketing 'Constructive' Critic, Blogger & Chief Pundit at Pharmaguy.com

Profile of Pharmaguy™’s Twitter Followers

Pharmaguy™ is a Pharma Marketing Pundit & Critic, Blogger & Publisher of Pharma Marketing News

The Annual Pharmaguy™ Pioneer Award

Rather than recognizing specific campaigns, the Pharmaguy™ Pioneer Award gives kudos to a pharmaceutical executive or team who has 'pioneered' in the use of social media or mobile for marketing, research, patient support, or corporate communications purposes.

5-Minute Audio Podcasts

Pharmaguy™ is a Pharma Marketing Pundit & Critic, Blogger & Publisher of Pharma Marketing News

Zabrek and McLoud: How Pharma Can Leverage the Gadget Clinicians Love

In this 2-minute audio snippet, Edward M. Zabrek, M.D., F.A.C.O.G., Medical Editor, SmartPhone Magazine and iPhone Life Magazine and Renee McLoud, PhD, APRN, BC, CPNP-PC, Clinical Professor, Arizona State University College of Nursing & Healthcare Innovation, Office of Transformational Technologies & Organizations, discuss mobile information technology habits of healthcare professionals and how pharmaceutical marketers can leverage the iPhone/Smartphone channel to educate and market to HCPs about their brands.

Zabrek and McLeod: How Pharma Can Leverage the Gadget Clinicians Love

In this 2-minute audio snippet, Edward M. Zabrek, M.D., F.A.C.O.G., Medical Editor, SmartPhone Magazine and iPhone Life Magazine and Renee McLeod, PhD, APRN, BC, CPNP-PC, Clinical Professor, Arizona State University College of Nursing & Healthcare Innovation, Office of Transformational Technologies & Organizations, discuss mobile information technology habits of healthcare professionals and how pharmaceutical marketers can leverage the iPhone/Smartphone channel to educate and market to HCPs about their brands.

Wolfe: The Seven Year Drug Ban Solution

In this 1-minute audio snippet, Sydney Wolfe, MD, formerly head of Public Citizen, explains why you should wait at least seven years from the date of release to take any new drug unless it is one of those rare ‘breakthrough’ drugs that offers you a documented therapeutic advantage over older proven drugs.

Maureen Winigrad and John Griffith: The Sudden Unexpected Death in Epilespy (SUDEP) Infographic

In this 4-minute audio snippet, Maureen Winigrad and John Griffith of Centric Infographics, give an update on the impact of the Managing Epilepsy & Seizures infographic campaign they launched in 2013 and introduce a new companion piece for the #Dare to Say SUDEP campaign.

Warren Goes After Gottlieb Regarding Drug Safety

At his April 5, 2017, Senate Hearing, Dr. Scott Gottlieb, President Trump's nominee for FDA Commissioner, responded to Massachusetts Senator Elizabeth Warren's concern about his commitment to FDA's basic safety mission.

The Two Faces of FDA Regarding the Opioid Epidemic

The FDA has a lot of hurdles to overcome in its effort to stem the current opioid addiction epidemic it helped to create.