Disease Mongering and Pharma Credibility
"Disease mongering" is a term that was coined by the late journalist Lynn Payer to describe what she saw as the confluence of interests...
Revolution Health and the Wisdom of Crowds
A couple of weeks ago I was invited to preview the new RevolutionHealth.com health portal site prior to its official launch on 22...
Nice Try, Daiichi!
FDA. officials say they "deal" with 54,000 drug promotions each year, aimed at both doctors and consumers (see NY Times article: "Showdown Looms in...
Patient Education and Disease Awareness Summit
CBI has developed a program focused in on providing pharmaceutical executives with proven solutions and practical tips for increasing access to consumers and improving their patient-centric marketing efforts through patient education and disease awareness programs.
Vendor Directory Information
The Pharma Marketing Vendor Directory is a listing of businesses, agencies, and individuals that offer pharmaceutical-related products and services.
Pharma Marketing Roundtable Members
Pharma Marketing Network Roundtable is a series of periodic teleconferences that focus on topics of interest to pharmaceutical marketing and sales professionals.
Upcoming & Past Roundtable Discussions
Pharma Marketing Network Roundtable is a series of periodic teleconferences that focus on topics of interest to pharmaceutical marketing and sales professionals.
110th Congress: What’s in Store for Pharma?
This Roundtable discussion will be devoted to exploring the issues and trends in pharmaceutical eMarketing, especially to consumers.
What’s in the Future for ePharma Marketing?
This Roundtable discussion will be devoted to exploring the issues and trends in pharmaceutical eMarketing, especially to consumers.
What’s in the Future for ePharma Marketing?
This Roundtable discussion will be devoted to exploring the issues and trends in pharmaceutical eMarketing, especially to consumers.
