Dr. Sandra Horning, HBA Woman of the Year 2020-21
With more than 30 years in the field, Dr. Horning has been a constant advocate for evidence-based treatment, helping to establish standards of care...
An Interview with Dr. Sandra Horning, 2020-21 HBA Woman of the Year
Tune into an exclusive Pharma Marketing Network (PMN) interview with Amy Turnquist, a member of the PMN Editorial Advisory Board and Dr. Sandra Horning,...
![6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]](https://www.pharma-mkting.com/wp-content/uploads/2021/04/6DigitalTools_600px-218x150.jpg "6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]")
6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]
Over the last year, we witnessed a massive shift to digital technologies in the health industry – trends that were gradually making their ways...
Health Psychology – the Solution to First Fill Abandonment?
At the Pharma CX Summit last month, industry experts gathered to share their insights into what’s working best today (or not) in getting more...
Tune In: Key Learnings and Insights from Leaders in Native Advertising
Native advertising may mean something different to you depending on what part of the industry you’re in whether it be in advertising or publishing....
Digital TV: A Boon for Pharma Marketers
Digital television consumption has grown steadily over the past several years, and the COVID-19 pandemic has dramatically increased its momentum. Just look at the...
[Webinar] Key Learnings and Insights from Leaders in Native Advertising
Native advertising may mean something different to you depending on what part of the industry you’re in whether it be in advertising or publishing....
Key Sessions From the AI in Healthcare Virtual Summit
The AI in Healthcare Virtual Summit focused on AI methods and tools that are set to transform healthcare, medicine, and diagnostics along with the...
3 Key Sessions From the NextGen Pharma Content Summit
The virtual NextGen Pharma Content Summit on March 23-24, 2021 focused on the importance of creating personalized and genuine content for their customers in...
Pharma Hones in on its Patient Engagement in 2021
Until the COVID-19 pandemic struck the world in early 2020, pharma had been pretty resistant to the idea of involving the end-customer, or the...
