Once in a Lifetime: Customer Experience at Momentous Moments
Some moments in life are profoundly important. Perhaps you’ve saved carefully for years to take your family on a special vacation. Or perhaps you’ve...
Maximize HCP Reach Through Purposeful Omnichannel or Multi-channel Digital Marketing
Reaching healthcare professionals can certainly be challenging…especially with the disruption in the pharma marketing ecosystem caused by COVID-19. This disruption has accelerated the digital...
A Look Into Telehealth in 2021 and Beyond
According to a stat by Medgadget, “Global Telemedicine Market is valued at USD 27.04 Billion in 2019 and Expected to Reach USD 171.81 Billion...
Rebuilding Clinical Trials in the Image of Patient Need: Key Takeaways from Reuters Pharma...
Clinical trials may be one of the very last bastions of a non-customer-focused approach within the pharmaceutical industry. Protocols, which have remained substantively unchanged...
Pharma Marketers: Drive Registrations for Your Next Event [INFOGRAPHIC]
With our growing audience of pharma and healthcare professionals, the Pharma Marketing Network (PMN) leverages its experience in helping drive registrations for top-rated events...
Introducing the 2020-21 HBA Honorable Mentor and STAR Awardees
Introducing the recipient of the 2020-21 HBA Honorable Mentor Award, Dr. Rod MacKenzie, Chief Development Officer and EVP, Pfizer and the recipient of the...
Susan Torroella, 2020-2021 HBA STAR
The 2020-2021 HBA STAR is Susan Torroella, President and CEO of ArmadaHealth, the leader in physician recommendation intelligence provided to employers through its QualityCare...
