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Tag: DTC Advertising
What is a Marketer’s Goal: Legacy or Sales Today!?
Pharma Guy
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June 1, 2007
0
Is Big Pharma Shifty?
Pharma Guy
-
May 28, 2007
0
GSK May “Step Into the [DTC] Void” to Defend Avandia
Pharma Guy
-
May 25, 2007
0
Podcast Today! Mack vs. Ehrlich/Blogs vs. DTC
Pharma Guy
-
May 24, 2007
0
Alli Ad Campaign Promises Honesty, But Does It Deliver?
Pharma Guy
-
May 23, 2007
2
Innerstate: A Correction and Further Criticisms
Pharma Guy
-
May 21, 2007
0
The Innerstate DVD. Is TV Next?
Pharma Guy
-
May 21, 2007
2
No Goopy ED Gel in GSK’s Futura
Pharma Guy
-
May 15, 2007
3
Blogs vs. DTC: What’s Best for Consumers?
Pharma Guy
-
May 14, 2007
5
Gardasil: Less Hype May Help
Pharma Guy
-
May 10, 2007
10
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