DTC Moratorium Archives - Pharma Marketing Network

The Pharma Marketing Network® was established in 2003 by John Mack (aka Pharmaguy). Our ongoing mission is to foster a community for the pharmaceutical and healthcare marketing ecosystem designed to understand the challenges and trends of today, while collaborating to shape the future.

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

Tag: DTC Moratorium

New PhRMA DTC Guidelines Ignore Elephant in Room: Moratorium

DTC Ad Spending Will Decrease 9% in 2008 and 11% in...

An Experiment: Ban All DTC Broadcast Advertising for One Year

Can a Moratorium-delayed DTC Ad Refer to a Drug as “New”?

Pfizer Reneges on DTC Pledge: Afternoon Viagra Ads Appear on ESPN

DTC Here to Stay; Pet Turtles Too!

DTC Tsunami: Duh!

Why Do DTC Ads – “Viva Viagra” included – Stink?

Blogs vs. DTC: What’s Best for Consumers?

Imagine There’s No DTC. I Wonder If You Can.

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FDA Has Many Hurdles to Overcome in its Effort to Stem...

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

Pharma Marketing News – Past Issues (2016)

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