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Posts by Pharma Guy
Pharma Guy
4458 POSTS
963 COMMENTS
Pharmaguy™ is a “constructive critic” of pharma marketing and publishes commentary on the Pharma Marketing Blog and on Scoop.it.
Anne C. Beal, M.D., MPH: Sanofi’s Definition of Patient Centricity
Pharma Guy
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January 1, 2014
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Pharmaguy™ Interviews Dyan Byson: Patient-Centric Marketing: Measure Differently for Healthier Returns
Pharma Guy
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January 1, 2014
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Reports of the Demise of Medical Journal Ads Have Been Greatly...
Pharma Guy
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January 1, 2014
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The Benefits and Risks of Limiting Pharma Sales Rep Access to...
Pharma Guy
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January 1, 2014
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Warren Goes After Gottlieb Regarding Drug Safety
Pharma Guy
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January 1, 2014
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Multi-site Web Marketing in Today’s Pharma World
Pharma Guy
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January 1, 2014
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UCB & PatientsLikeMe: Embracing Social Media, Adverse Events Included!
Pharma Guy
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January 1, 2014
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What Sanofi-Aventis Learned from Its FaceBook Experience & What the Experts...
Pharma Guy
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January 1, 2014
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Improving Patient Outcomes: Engaging Patients to Improve Adherence
Pharma Guy
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January 1, 2014
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Evidence-Based Pharma Marketing: Using Science to Demonstrate Product Value
Pharma Guy
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January 1, 2014
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