GSK’s “More Than Medicine” blog posts today announced that GSK CEO Andrew Witty “recently wrote a forward-looking essay focusing on the future of the pharmaceutical industry for 2011 and beyond.”

In that essay — published in the Economist (here) — one paragraph stands out: “Art, not just science” is the heading, under which Witty says: “First, we need to recapture the ability to empower creative talent in the discovery phase of r&d by creating an environment in the labs that reflects the fact that discovering a drug is as much an art as it is a process.”

Maybe Witty envisions “Jackson Pollock” wannabe lab researchers throwing chemicals against a wall & seeing what sticks?