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Giuliani, OxyContin, Big Pharma, and Terrorism

Pharma Guy - May 11, 2007

Mr. Mucus Turns Bigger and Badder

Pharma Guy - March 5, 2009

JNJ Attempts YouTube Humor to Promote a DTC Advertising Goal

Pharma Guy - July 16, 2012

Fish Psyched Out on Drugs!

Pharma Guy - February 14, 2013

Branded Pharma Wages War Against Generic and OTC Medicines: COLCRYS vs....

Pharma Guy - July 14, 2011

Lunesta’s Ad Spending Spree and Other DTC Oddities

Pharma Guy - December 13, 2007

Pharma Sales Force Bloat and the Mythical Man-Month

Pharma Guy - February 10, 2005

Twitter for Brands: Beyond Marketing

Pharma Guy - August 28, 2009

A Pharma Sales Rep and a Used Car Salesman Walk into...

Pharma Guy - August 19, 2008

Social Media Vs. Social Responsibility: J&J Fails Crisis Management 101

Pharma Guy - January 18, 2010

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