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Free Dinner for Brand Managers!

Pharma Guy - March 24, 2006

A Facetious Version of WebMD’s Dr. OZ Style Kybella FAQ

Pharma Guy - May 1, 2015

Everything You Wanted to Know About Vaccine Marketing, PR, Earned Media,...

Pharma Guy - July 8, 2016

The Socialisation of the Internet is Bogus

Pharma Guy - February 7, 2011

A Virtual Brainstorming Session for You to Give Obama Health-care Reform...

Pharma Guy - December 7, 2008

Lilly Cymbalta Marketers are NOT Practicing What Lilly Executives Preach!

Pharma Guy - October 3, 2007

More Free Pharma Lunches Served to Docs = More Prescriptions of...

Pharma Guy - June 20, 2016

Tufts Hangs Tough on Opportunity Cost Analysis

Pharma Guy - December 10, 2006

Pfizer Responds, But Did I Get an Answer?

Pharma Guy - December 10, 2010

Pharma Sales Force Bloat and the Mythical Man-Month

Pharma Guy - February 10, 2005

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EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Researcher analyzing genetic data for an ultra-rare disease alongside physicians, DNA imagery, and patient silhouettes representing rare disease awareness and patient identification.

How Do You Market a Disease That Doesn’t Officially Exist?

August 6, 2026

Healthcare professional reviewing a plain-language clinical trial summary with a patient, illustrating how transparent communication strengthens trust, patient engagement, and pharmaceutical marketing.

The Plain-Language Revolution: How Compliance Is Becoming a Marketing Advantage

August 5, 2026

Healthcare professional reviewing a personalized medication dosing plan, illustrating flexible dosing strategies that support patient persistence and individualized treatment.

Could Flexible Dosing Become Pharma’s Next Competitive Advantage?

August 4, 2026