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Read Pharma Marketing Network for the Latest in Pharma Marketing News

Editor - September 8, 2025

Pharma marketing team analyzing lead gen results on digital screens.

Lead Gen in Pharma: Proven Strategies That Actually Convert

Illustration of a professional holding a lock shield symbol next to a woman using a smartphone, representing ethical targeting and health data privacy in pharma marketing.

Ethical Targeting in the Age of Health Data Brokers: Where Pharma Must Draw the Line

Do Influencer Networks Work In Pharma Marketing?

Pharma marketing professionals discussing AI-powered marketing strategies with data analytics displayed on screens.

How to integrate AI in Pharma Marketing

Pharma Advertising Strategies for Effective Brand Engagement

Editor - October 29, 2024

Tune In: Key Learnings and Insights from Leaders in Native Advertising

Pharma Guy - April 12, 2021

Digital image showing AI tech balancing patient privacy in pharma marketing

Privacy and AI in Pharma Marketing

Editor - July 23, 2025

Pharma marketing professionals discussing omnichannel marketing insights and engagement metrics in an office setting.

Are you moving to more of an omnichannel marketing approach?

Editor - March 17, 2025

Pharma marketing team meeting to review digital advertising strategies.

Pharma Advertising Strategies for the Remainder of 2025

Editor - April 18, 2025

The Importance of SEO Campaigns in Pharma

Editor - June 26, 2025

Building a Robust Marketing Network: Strategies for Pharma Success

Editor - December 13, 2024

Top Challenges for Pharma Marketing in 2025

Editor - November 1, 2024

Conceptual image showing medical costs, prescription pills, insurance documents, and a sign reading “Access” and “Covered,” symbolizing payer-first pharma marketing and healthcare affordability.

Lead With Access: Why Pharma Campaigns Should Start With Coverage, Not...

Donna Pacheco - December 25, 2025

From Tariff Shock to Pharma Strategy: Navigating 100% Drug Tariffs in...

Editor - September 26, 2025

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EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

The Demand–Evidence Gap: What GLP-1 Growth Teaches Pharma Marketers About Responsible...

April 22, 2026

Pharmaceutical professional using AI-driven tools to optimize healthcare content with digital brain interface and data analytics

The Algorithmic Gatekeeper: How Pharma Marketers Can Stay Visible in AI-Filtered...

April 20, 2026

Robotic hand holding a capsule in a digital pharma lab with compliance shield and AI data interface

When AI Speaks for Your Brand: What Pharma Marketers Must Do...