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Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But Pharmaceutical Marketers Can Do Much to Address the Problem
Stephen Towers, PhD
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December 21, 2020
Cross-Functional Collaboration Drives Launch Success
Tactical Overload…Building a Linear & Cohesive Brand Plan
5 Trends That Will Shape Pharma Marketing in 2021
Why Is FDA Issuing Fewer Marketing Violation Letters?
Medical Reference Tools Bring Advertisers Closer to Point of Prescription
Lori Goldberg
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January 14, 2020
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Are You a Woman in Healthcare? 6 Tips for Advancing Your...
Amy Turnquist
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October 13, 2021
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Content Marketing Campaigns: How Pharma Brands Engage HCPs & Patients
Editor
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February 28, 2025
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Silverlight + Google: Taking the Pulse of Digital in 2020
Amy Turnquist
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March 5, 2020
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HCP Targeting in Pharma Marketing
Editor
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June 16, 2025
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Pharmaceutical Marketing in 2025: Trends, Tech, and Targeting That Matter Most
Editor
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March 31, 2025
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Personalizing the Cancer Patient Journey
Sunny White
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July 27, 2022
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5 Ways Pharma Can Create Quality Experiences for HCPs
Claudia Barbiero
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May 26, 2021
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3 Insights From Re:Imagine Pharma Marketing 2020
Pharma Guy
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November 11, 2020
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Authentic Voices: Influencer Marketing In Pharma’s New Era
Editor
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April 29, 2025
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