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Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But Pharmaceutical Marketers Can Do Much to Address the Problem
Stephen Towers, PhD
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December 21, 2020
Cross-Functional Collaboration Drives Launch Success
Tactical Overload…Building a Linear & Cohesive Brand Plan
5 Trends That Will Shape Pharma Marketing in 2021
Why Is FDA Issuing Fewer Marketing Violation Letters?
Audience Targeting in Pharma Marketing: Reaching the Right Patients and Providers
Editor
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December 19, 2024
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Does Influencer Marketing Work in Pharma?
Editor
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May 27, 2025
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Why AI-Generated Reps Are the Future of Pharma Sales—And What That...
Editor
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July 29, 2025
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Bharti Rai, Novartis VP & Head of Commercial Acceleration on What’s...
Pharma Guy
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May 23, 2022
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The Rise of Audio Social Networks – Where Pharma Can Make...
Claudia Barbiero
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June 8, 2021
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Top Pharma Marketing News and Trends for 2025: Insights for Industry...
Editor
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January 7, 2025
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How GIFs Can Make a Difference in Patients’ Lives
Intouch Group
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March 12, 2021
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Perspectives on a Post-pandemic World
Mark Bard
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October 5, 2020
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6 Digital Tools at the Center of Healthcare Digitalization [INFOGRAPHIC]
Pharma Guy
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April 15, 2021
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Highlights from Reuters Events, Pharma Awards USA 2020
Pharma Guy
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December 14, 2020
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