Featured Conference

5th Annual Successfully Utilize Data Warehousing and Business Intelligence for Pharmaceutical Sales & Marketing
April 25 – 26, 2005 • Philadelphia, PA

Visit the conference website for more information and to register.

CBI?s Data Warehousing and Business Intelligence for Pharmaceutical Sales & Marketing Conference, April 25-26, 2005 provides attendees with strategic, tactical and most importantly, actionable information they can implement at their own company.  Learn how world-class pharmaceutical organizations are utilizing the capabilities of their data warehouses and combining that technology with the power of business intelligence to gain a competitive edge.

  • Hear a dynamic keynote presentation from Charles Popper, Former, Chief Information Officer, Merck & Co., Inc

  • Avoid data warehouse stagnation ? Translate data into intelligence for the greatest ROI

  • Hear first hand how sanofi-aventis has handled the merger and integration of their separate data systems

  • Participate in a panel discussion that provides multiple perspectives for developing solutions that provide the necessary consolidated view of the customer

  • Learn evolving technologies to ease data and methods fragmentation

  • Provide a platform to easily add data sources, consolidate data and unmerge data

  • Turn a multitude of products, locations and currencies unto a coherent view of your business

For a fifth year in a row, CBI offers this focused event specifically designed to deliver unique approaches to data warehouse management and data analysis that will result in higher quality sales and marketing efforts.  This year?s event features industry case studies and perspectives from Abbott Laboratories, Baxter Healthcare, Bristol-Myers Squibb, Merck & Co., Novartis Pharmaceuticals, sanofi-aventis and Wyeth Pharmaceuticals.  Don?t miss this opportunity to network with senior level decision makers including Directors of Data and Information Management, and Vice Presidents of Sales & Marketing.

For more information or to register, please contact the Center for Business Intelligence toll free by phone at 1-800-817-8601 or via e-mail at cbireg@cbinet.com or visit the conference website.

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